The application of computer science to industry has given rise to many destructive technologies that have closed unprepared businesses virtually overnight. Business in the 21st century is several degrees of difficulty tougher than previous generations; there are many more moving parts and drivers. Strategic considerations, in addition to profit performance, include the state of manufacturing technology, environmental, legislative, regulatory, political, immigration, social media, etc.

IMARC assists management in bringing strategy and tactics together into an actionable plan matching the skills, capabilities and culture of the company.